10 Best Practices For Designing The Ultimate Hot Sauce Labels
Hot sauce is by far the number one preference of spicy food lovers. Just imagine it drizzled over dishes or dipping grilled meats and veggies in it. Mouthwatering, right?
It's the perfect ingredient to make those taste buds explode in sensations. And you know what they say: "Pain and pleasure go hand in hand."
People simply can’t get enough of it and use hot sauce on almost anything. That's why it got to be one of the top-selling condiments in the United States.
But there are so many varieties of mass-produced sauces out there. And manufacturers struggle to keep their share on the market.
What better way to keep the sales on a rising scale other than by attracting shoppers with original and high-quality hot sauce labels?
Designing customized hot sauce labels can be both engaging and fun. But choosing the right printing options will give your labels the ultimate look they need. And will get you the results you want.
Here are some tips you may find useful to stick perfect hot sauce labels on your “poison.” Is yours mild or wild?
Dive in with me.
Hot Sauce Labels Made To Stand Out
Designing hot sauce labels is about creating something unique that “shocks.” Yes, you read that right! The trick is to stick to people’s retina.
There are so many tasty products out there, but the truth is many of them have such bland labels. And labels need to make those products stand out.
I mean, we’re talking about hot sauce, here! It’s not the case to be shy! A label bold enough to create a visual impact will make customers highly interested in trying your sauce.
Plus, if they are already loyal customers, they’ll spot your sauce immediately on the shelf or online.
So, the main focus is attracting attention and highlighting your brand image through your hot sauce labels.
Let me share some good practices for you to do that.
Professionally Crafted Hot Sauce Labels
Following a few super-useful steps will keep you on the right track to get outstanding results.
1. Who’s designing your hot sauce labels?
It's important to get in tune with your professional label designer or in-house design team. Let them have a clear picture of what you want. Tell them about your product’s characteristics, ingredients, process, etc.
Any information that can spark brilliant ideas is useful. You don’t have a designer? No worries. YourBoxSolution collaborates with experienced designers who can craft the perfect hot sauce labels for you. Get in touch with us, and we make it happen.
2. Measure your hot sauce container
Always measure your container before starting the design process. It’s very important to get the correct label size for your custom hot sauce labels. In this way, you avoid any misfitting and awkward look when labels are applied to the container or packaging.
3. Hot sauce labels and functionality
Think of the big picture. Where will you sell your product? This is another important aspect that can save you money.
The label needs to have a good effect both on its own and among many other similar products.
Like on the shelves of stores and supermarkets, for example.
4. Content and labeling regulations
Labels are not there just to look nice. They serve a purpose and that is to give full and accurate information about the product. After all, what’s written on the label actually sells the product.
And as you’re already used to reading in our articles, we always recommend following the FDA’s labeling regulations. Staying compliant is, after all, what sets you up for success.
5. Design with Adobe Illustrator
We highly recommend using this program to create your final artwork. Adobe Illustrator allows you to create high-quality text and imagery. Vectors can be exported and the image won’t pixelate when resized.
This will make our process easier, as we work with the same software. Plus, it will ensure high-quality and clarity when printed. Here are our Artwork Preparation Instructions that you should go through before you start designing.
6. Hot sauce labels color palette
We’re used to seeing red on almost all hot sauce labels. It’s the first and most popular choice. And if not on the label, showing off the logo or the product name, it’s the red sauce in the bottle.
Red might be the most frequently used, but the truth is that labels on the market use almost the whole range of colors.
From red, orange, and yellow to green, blue, and purple. Even black.
With hot sauce labels, there’s actually no restriction.
Plus, something so pungent as hot sauce needs bold colors. You can choose different colors and fonts for each of your sauce’s variety. Differentiating them by color is the best way to make customers remember them.
For accurate printing, convert all Pantone colors to CMYK color mode before submitting your artwork.
Moving forward...
7. Fonts
Choose your font to reflect the flavor and personality of your sauce. Make them straight and bold or wavy, but make them big.
You can also choose different fonts for each variety of your hot sauce.
8. Branding
When it comes to branding, the first thing to keep in mind is consistency. You can change the colors, images, and fonts for each bottle of your variety. But we don’t recommend changing the shape of the labels, for example. Or the way you show your logo. Customers must always be able to easily recognize your brand.
Take the world-known Tabasco, for example. This is a very good example of brand consistency.
First, their old classical bottles are all the same, no matter the type of sauce. The hex cap is always red.
This is the main thing that makes those bottles recognizable anywhere.
Second, their labels are always diamond-shaped. Tabasco likes to keep consistency in combining angles with curves.
The round logo fits perfectly on the diamond-shaped label. Oh, and the green wrap-around label on the neck of the bottles - that’s Tabasco specific, too. Let's not forget the typography which is clean and clear, always switching between green and red. We must admit, the Tabasco brand knew how to make its way through.
So think of your own shapes and colors. Of what defines your brand and your products. Dress those bottles in unique labels and make your brand recognizable in a million.
9. Use high-quality images
Image quality is very important. So try to choose high-quality images for your labels.
JPEGs or PNGs can downgrade the overall look of your labels because they don’t print well. So we recommend using vectors instead.
10. Printing your hot sauce labels
Now, after all the design work is done, you need high-quality printing services to highlight the awesomeness of your labels.
Digital label printing is the best option with many major benefits. And one of them is quick delivery and low cost.
So all the hard work is finally celebrated with enticing labels that complement your brand.
Cool, right? I mean… Hot!
You can read more about the importance of packaging and labeling and how to get the perfect packaging in our dedicated blog posts!
Inspiring Hot Sauce Labels
Read the guide for BBQ labels as well!
Custom Hot Sauce Labels At YourBoxSolution
At YourBoxSolution, we guarantee lasting and vibrant color reproduction. Our clients can choose between two free options: Color Matching & Specialty Inks.
We use a 100% digital process to cut out your labels. That means that we can easily accommodate multiple versions of the same size. In any shape you want. We print all the different varieties of your product at one time with NO extra fees charged.
And because hot sauce bottles are handled frequently and exposed to humidity and all sort of conditions, the labels must be durable.
All our labels are made of biaxially oriented polypropylene (BOPP). This is a durable material that makes them oil & water-resistant, tear-resistant, chemicals & UV resistant, and non-toxic. It gives them extra strength, while they are easy to apply and peel.
The BOPP labels come in three types:
- White BOPP Labels
- Clear BOPP Labels
- Metallic BOPP Labels
Moreover, your labels can be finished with a gloss or matte laminate for FREE. This means extra customization to add more value to your product.
Gloss Laminated Labels (FREE)
Perfect choice for a shiny finish and a very reflective surface of the label.
Matte Laminated Labels (FREE)
Subtle, non-glossy lamination, perfect for a special effect.
Soft Touch Laminated Labels
Shine-free and smooth surface – special sensation to touch and elegant look.
One of the biggest things that sets us apart from the rest of the label manufacturers is our low minimum quantity order that starts at just 250 pieces.
Plus, regardless of the material and shape you choose for your hot sauce labels, the price for all will be the same.
We deliver the labels on rolls, but depending on their size and quantity, we can also send them as sheets.
Obtaining high-quality hot sauce labels has never been easier and more affordable!
More guides: